Marketing strategy consulting & positioning
Gain clarity, secure competitive advantages.
“We do everything for everyone” – the favorite phrase of companies that do nothing for anyone.
If your elevator pitch takes longer than the ride to the 20th floor, we have a problem. Your customers don’t have time for guesswork. They want to understand within seconds why YOU are the solution to their problem. No more buzzword salad – time for crystal-clear positioning that makes your sales team heroes.
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Core services
- Strategic positioning
Development of a clear market position that sets you apart from competitors - Target audience analysis
Precise definition of your most valuable customer segments with purchase-driving insights - Communication strategy
Building a consistent message architecture for all touchpoints
Your benefit
- Higher conversion rates through sharper positioning in sales conversations
- Reduced acquisition costs through more targeted customer outreach
- Measurable differentiation from competitors in tenders
Workshop "Communicative Positioning"
A clear market positioning is not a nice-to-have – it is the basis for successful customer acquisition. Let’s work together to find out what makes you special.
Contact me!
Marketing sparring
Monthly, continuous strategic support for sustainable marketing excellence
Project work
Focused implementation in one of the four core areas with measurable goals
Other core competencies:
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Any questions?
I have answers.
Mobile 0171/3545590 or by e-mail cw@wegerer-wegerer.de