{"id":3326,"date":"2022-06-03T14:37:24","date_gmt":"2022-06-03T12:37:24","guid":{"rendered":"https:\/\/www.wegerer-wegerer.de\/boost-creativity\/"},"modified":"2025-09-29T19:02:37","modified_gmt":"2025-09-29T17:02:37","slug":"boost-creativity","status":"publish","type":"page","link":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/","title":{"rendered":"Boost Creativity"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3326\" class=\"elementor elementor-3326 elementor-41\">\n\t\t\t\t<div class=\"elementor-section elementor-top-section elementor-element elementor-element-1599dfe elementor-section-height-default elementor-section-height-default d-flex justify-content-center gutter-x-md\" data-id=\"1599dfe\" data-element_type=\"section\"><div class=\"elementor-container row flex-fill gutter-x-md gutter-y-md justify-content-center align-items-start\"><div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d0bfffb col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"d0bfffb\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-1a87178 elementor-widget elementor-widget-text-editor\" data-id=\"1a87178\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"regular elementor-text-editor elementor-clearfix\"><p>Creativity &amp; Execution Excellence<\/p><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc46ac7 elementor-widget elementor-widget-heading\" data-id=\"fc46ac7\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title display-3\">Courage for Creativity, professional execution.<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"lead elementor-element elementor-element-096be9d elementor-widget elementor-widget-text-editor\" data-id=\"096be9d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"lead elementor-text-editor elementor-clearfix\"><p>&#8220;We are a serious B2B company&#8221; \u2013 the kiss of death for any communication.<\/p><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c645a73 elementor-widget elementor-widget-text-editor\" data-id=\"c645a73\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"regular elementor-text-editor elementor-clearfix\"><p>Your brochures look like those of the competition. Your website uses the same generic language. Your trade fair booth could be just like the one next door. Congratulations \u2013 you&#8217;ve developed the perfect camouflage! But honestly: Are you boring your customers or inspiring them? Serious doesn&#8217;t mean sterile. Professional isn&#8217;t the opposite of creative. Time for B2B communication with personality!       <\/p><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c8589b6 elementor-widget elementor-widget-image\" data-id=\"c8589b6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div >\n                                                <img fetchpriority=\"high\" decoding=\"async\" width=\"1423\" height=\"1067\" src=\"data:image\/png;base64,iVBORw0KGgoAAAANSUhEUgAAAA0AAAAKAQAAAABHlelpAAAABGdBTUEAALGPC\/xhBQAAACBjSFJNAAB6JgAAgIQAAPoAAACA6AAAdTAAAOpgAAA6mAAAF3CculE8AAAAAnRSTlMAAHaTzTgAAAACYktHRAAB3YoTpAAAAAtJREFUCNdjYMAHAAAeAAFuhUcyAAAAAElFTkSuQmCC\" class=\"img-fluid px 10 10 10 10 1 lazy lazy-fade\" alt=\"GP 4820\" onload=\"if(typeof lazyInView===&quot;function&quot;){lazyInView(this)}\" data-src=\"{&quot;s&quot;:&quot;\\\/uploads\\\/2022\\\/10\\\/gp_4820-1423x1067.jpg&quot;,&quot;breakpoints&quot;:[]}\" data-lazyload=\"1\" data-lazyload-type=\"image\" data-lazyload-spinner=\"1\" \/>                                                            <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cfac241 elementor-widget elementor-widget-heading\" data-id=\"cfac241\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">Core services<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-acb23af elementor-widget elementor-widget-text-editor\" data-id=\"acb23af\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"regular elementor-text-editor elementor-clearfix\"><ul><li><strong>Corporate design &amp; brand development<br><\/strong>Development of visual identities with B2B impact<\/li><li><strong>Creative campaign concepts<br><\/strong>Innovative approaches that stand out in conservative B2B markets<\/li><li><strong>Multi-channel implementation<br><\/strong>Coordination of all creative implementations from print to digital<\/li><\/ul><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-715915c elementor-widget elementor-widget-heading\" data-id=\"715915c\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">Your specific benefits<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ce68b7 elementor-widget elementor-widget-text-editor\" data-id=\"5ce68b7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"regular elementor-text-editor elementor-clearfix\"><ul><li><strong>Noticeable differentiation<\/strong> through creative, yet serious B2B communication<\/li><li><strong>Professional brand presence<\/strong> that conveys trust and competence<\/li><li><strong>Integrated communication<\/strong> across all channels<\/li><\/ul><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"elementor-section elementor-top-section elementor-element elementor-element-6edcb1e elementor-section-height-default elementor-section-height-default d-flex justify-content-center gutter-x-md\" data-id=\"6edcb1e\" data-element_type=\"section\"><div class=\"elementor-container row flex-fill gutter-x-md gutter-y-md justify-content-center justify-content-xl-start align-items-start\"><div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8a40f75 col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"8a40f75\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-c685ee4 elementor-widget elementor-widget-heading\" data-id=\"c685ee4\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">Contact me!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"elementor-section elementor-top-section elementor-element elementor-element-2ccc5f7 elementor-section-height-default elementor-section-height-default d-flex justify-content-center gutter-x-md\" data-id=\"2ccc5f7\" data-element_type=\"section\"><div class=\"elementor-container row flex-fill gutter-x-md gutter-y-md justify-content-center justify-content-xl-start align-items-start\"><div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7e32711 col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"7e32711\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-66867c6 elementor-widget elementor-widget-heading\" data-id=\"66867c6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">Introductory<br>consultation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60cbb6f elementor-widget elementor-widget-text-editor\" data-id=\"60cbb6f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"regular elementor-text-editor elementor-clearfix\"><p>Free, 45 minutes<\/p><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-32669a6 elementor-align-left elementor-tablet-align-center elementor-widget elementor-widget-button\" data-id=\"32669a6\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"btn-wrapper\">\n            <a href=\"https:\/\/outlook.office365.com\/owa\/calendar\/CarstenWegererIhrMarketingExpertebertSiegern@wegerer-wegerer.de\/bookings\/\" class=\"btn-primary btn    btn-md\" role=\"button\">\n                        <span class=\"btn-content-wrapper\">\n                            <span class=\"btn-icon elementor-align-icon-left\">\n                <svg  width='20' height='20' aria-hidden='true' class=\"mr-2 fa-svg fa-calendar-alt-svg\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!-- Font Awesome Free 5.15.4 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M0 464c0 26.5 21.5 48 48 48h352c26.5 0 48-21.5 48-48V192H0v272zm320-196c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v40c0 6.6-5.4 12-12 12h-40c-6.6 0-12-5.4-12-12v-40zm0 128c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v40c0 6.6-5.4 12-12 12h-40c-6.6 0-12-5.4-12-12v-40zM192 268c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v40c0 6.6-5.4 12-12 12h-40c-6.6 0-12-5.4-12-12v-40zm0 128c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v40c0 6.6-5.4 12-12 12h-40c-6.6 0-12-5.4-12-12v-40zM64 268c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v40c0 6.6-5.4 12-12 12H76c-6.6 0-12-5.4-12-12v-40zm0 128c0-6.6 5.4-12 12-12h40c6.6 0 12 5.4 12 12v40c0 6.6-5.4 12-12 12H76c-6.6 0-12-5.4-12-12v-40zM400 64h-48V16c0-8.8-7.2-16-16-16h-32c-8.8 0-16 7.2-16 16v48H160V16c0-8.8-7.2-16-16-16h-32c-8.8 0-16 7.2-16 16v48H48C21.5 64 0 85.5 0 112v48h448v-48c0-26.5-21.5-48-48-48z\"\/><\/svg>            <\/span>\n            \t\t\t<span class=\"btn-text\">Book an appointment<\/span>\n            \t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-40c4022 col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"40c4022\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-7ecf361 elementor-widget elementor-widget-heading\" data-id=\"7ecf361\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">Marketing sparring<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-70d1949 elementor-widget elementor-widget-text-editor\" data-id=\"70d1949\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"regular elementor-text-editor elementor-clearfix\"><p>Monthly, continuous strategic support for sustainable marketing excellence<\/p><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1a8c5a2 elementor-align-left elementor-tablet-align-center elementor-widget elementor-widget-button\" data-id=\"1a8c5a2\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"btn-wrapper\">\n            <a href=\"tel:+491713545590\" class=\"btn-primary btn    btn-md\" role=\"button\">\n                        <span class=\"btn-content-wrapper\">\n                            <span class=\"btn-icon elementor-align-icon-left\">\n                <svg  width='20' height='20' aria-hidden='true' class=\"mr-2 fa-svg fa-handshake-svg\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 640 512\"><!-- Font Awesome Free 5.15.4 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M434.7 64h-85.9c-8 0-15.7 3-21.6 8.4l-98.3 90c-.1.1-.2.3-.3.4-16.6 15.6-16.3 40.5-2.1 56 12.7 13.9 39.4 17.6 56.1 2.7.1-.1.3-.1.4-.2l79.9-73.2c6.5-5.9 16.7-5.5 22.6 1 6 6.5 5.5 16.6-1 22.6l-26.1 23.9L504 313.8c2.9 2.4 5.5 5 7.9 7.7V128l-54.6-54.6c-5.9-6-14.1-9.4-22.6-9.4zM544 128.2v223.9c0 17.7 14.3 32 32 32h64V128.2h-96zm48 223.9c-8.8 0-16-7.2-16-16s7.2-16 16-16 16 7.2 16 16-7.2 16-16 16zM0 384h64c17.7 0 32-14.3 32-32V128.2H0V384zm48-63.9c8.8 0 16 7.2 16 16s-7.2 16-16 16-16-7.2-16-16c0-8.9 7.2-16 16-16zm435.9 18.6L334.6 217.5l-30 27.5c-29.7 27.1-75.2 24.5-101.7-4.4-26.9-29.4-24.8-74.9 4.4-101.7L289.1 64h-83.8c-8.5 0-16.6 3.4-22.6 9.4L128 128v223.9h18.3l90.5 81.9c27.4 22.3 67.7 18.1 90-9.3l.2-.2 17.9 15.5c15.9 13 39.4 10.5 52.3-5.4l31.4-38.6 5.4 4.4c13.7 11.1 33.9 9.1 45-4.7l9.5-11.7c11.2-13.8 9.1-33.9-4.6-45.1z\"\/><\/svg>            <\/span>\n            \t\t\t<span class=\"btn-text\">Get to know us now<\/span>\n            \t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-9d3817e col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"9d3817e\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-567891a elementor-widget elementor-widget-heading\" data-id=\"567891a\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">Project work<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cf1dfc0 elementor-widget elementor-widget-text-editor\" data-id=\"cf1dfc0\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"regular elementor-text-editor elementor-clearfix\"><p><span style=\"font-size: 1.25rem;\">Focused implementation in one of the four core areas with measurable goals<\/span><\/p><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b6d5145 elementor-align-left elementor-tablet-align-center elementor-widget elementor-widget-button\" data-id=\"b6d5145\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"btn-wrapper\">\n            <a href=\"mailto:cw@wegerer-wegerer.de\" class=\"btn-primary btn    btn-md\" role=\"button\">\n                        <span class=\"btn-content-wrapper\">\n                            <span class=\"btn-icon elementor-align-icon-left\">\n                <svg  width='20' height='20' aria-hidden='true' class=\"mr-2 fa-svg fa-envelope-svg\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><!-- Font Awesome Free 5.15.4 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M502.3 190.8c3.9-3.1 9.7-.2 9.7 4.7V400c0 26.5-21.5 48-48 48H48c-26.5 0-48-21.5-48-48V195.6c0-5 5.7-7.8 9.7-4.7 22.4 17.4 52.1 39.5 154.1 113.6 21.1 15.4 56.7 47.8 92.2 47.6 35.7.3 72-32.8 92.3-47.6 102-74.1 131.6-96.3 154-113.7zM256 320c23.2.4 56.6-29.2 73.4-41.4 132.7-96.3 142.8-104.7 173.4-128.7 5.8-4.5 9.2-11.5 9.2-18.9v-19c0-26.5-21.5-48-48-48H48C21.5 64 0 85.5 0 112v19c0 7.4 3.4 14.3 9.2 18.9 30.6 23.9 40.7 32.4 173.4 128.7 16.8 12.2 50.2 41.8 73.4 41.4z\"\/><\/svg>            <\/span>\n            \t\t\t<span class=\"btn-text\">Start request<\/span>\n            \t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"elementor-section elementor-top-section elementor-element elementor-element-97c3f58 elementor-section-height-default elementor-section-height-default d-flex justify-content-center gutter-x-md\" data-id=\"97c3f58\" data-element_type=\"section\"><div class=\"elementor-container row flex-fill gutter-x-md gutter-y-md justify-content-center justify-content-xl-start align-items-start\"><div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f55e885 col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"f55e885\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-0a7ebae elementor-widget elementor-widget-heading\" data-id=\"0a7ebae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">Other core competencies:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"elementor-section elementor-top-section elementor-element elementor-element-14f3622 elementor-section-height-default elementor-section-height-default d-flex justify-content-center gutter-x-md gutter-xl-x-sm\" data-id=\"14f3622\" data-element_type=\"section\"><div class=\"elementor-container row flex-fill gutter-x-md gutter-xl-x-sm gutter-y-md gutter-xl-y-none justify-content-center justify-content-xl-start align-items-start\"><div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-82ab55b col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"82ab55b\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-e2904a9 elementor-widget elementor-widget-image_overlay\" data-id=\"e2904a9\" data-element_type=\"widget\" data-widget_type=\"image_overlay.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"card border-0\">\n    <img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/placeholder-transparent-square-1024x1024.png\" class=\"card-img\" alt=\"Placeholder Transparent Square\" \/>    <div class=\"overlay\"><\/div>\n    <div class=\"card-img-overlay\">\n                    <a class=\"inner d-flex flex-column h-100 w-100 text-white gutter-y-md justify-content-center\" href=\"https:\/\/www.wegerer-wegerer.de\/kommunikative-positionierung\/   \">\n                                                        <h2                class=\"card-title mb-0 h3                text-white d-inline-block\n                text-center\">\n                Marketing<br\/>strategy<br\/>consulting & Positioning            <\/h2>\n                                    <\/a>\n        \n            <\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-9073d5f col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"9073d5f\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-fd6af91 elementor-widget elementor-widget-image_overlay\" data-id=\"fd6af91\" data-element_type=\"widget\" data-widget_type=\"image_overlay.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"card border-0\">\n    <img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/placeholder-transparent-square-1024x1024.png\" class=\"card-img\" alt=\"Placeholder Transparent Square\" \/>    <div class=\"overlay\"><\/div>\n    <div class=\"card-img-overlay\">\n                    <a class=\"inner d-flex flex-column h-100 w-100 text-white gutter-y-md justify-content-center\" href=\"https:\/\/www.wegerer-wegerer.de\/marketing-audit\/   \">\n                                                        <h2                class=\"card-title mb-0 h3                text-white d-inline-block\n                text-center\">\n                Marketing<br\/>Effiziency & Performance Optimization            <\/h2>\n                                    <\/a>\n        \n            <\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-d34db37 col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"d34db37\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-5f30905 elementor-widget elementor-widget-image_overlay\" data-id=\"5f30905\" data-element_type=\"widget\" data-widget_type=\"image_overlay.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"card border-0\">\n    <img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/placeholder-transparent-square-1024x1024.png\" class=\"card-img\" alt=\"Placeholder Transparent Square\" \/>    <div class=\"overlay\"><\/div>\n    <div class=\"card-img-overlay\">\n                    <a class=\"inner d-flex flex-column h-100 w-100 text-white gutter-y-md justify-content-center\" href=\"https:\/\/www.wegerer-wegerer.de\/marketing-audit\/   \">\n                                                        <h2                class=\"card-title mb-0 h3                text-white d-inline-block\n                text-center\">\n                B2B communication <br\/>& Lead generating            <\/h2>\n                                    <\/a>\n        \n            <\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"elementor-section elementor-top-section elementor-element elementor-element-dd4c1a2 elementor-section-height-default elementor-section-height-default d-flex justify-content-center gutter-x-md\" data-id=\"dd4c1a2\" data-element_type=\"section\"><div class=\"elementor-container row flex-fill gutter-x-md gutter-y-md justify-content-center justify-content-xl-start align-items-start\"><div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6382e60 col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"6382e60\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-ae12562 elementor-widget elementor-widget-heading\" data-id=\"ae12562\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">You can find some references here:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-266c75d elementor-align-left elementor-tablet-align-center elementor-widget elementor-widget-button\" data-id=\"266c75d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"btn-wrapper\">\n            <a href=\"https:\/\/www.wegerer-wegerer.de\/en\/references\/\" class=\"btn-primary btn    btn-md\" role=\"button\">\n                        <span class=\"btn-content-wrapper\">\n                            <span class=\"btn-icon elementor-align-icon-left\">\n                <svg  width='20' height='20' aria-hidden='true' class=\"mr-2 fa-svg fa-image-svg\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\"><!-- Font Awesome Free 5.15.4 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free (Icons: CC BY 4.0, Fonts: SIL OFL 1.1, Code: MIT License) --><path d=\"M464 448H48c-26.51 0-48-21.49-48-48V112c0-26.51 21.49-48 48-48h416c26.51 0 48 21.49 48 48v288c0 26.51-21.49 48-48 48zM112 120c-30.928 0-56 25.072-56 56s25.072 56 56 56 56-25.072 56-56-25.072-56-56-56zM64 384h384V272l-87.515-87.515c-4.686-4.686-12.284-4.686-16.971 0L208 320l-55.515-55.515c-4.686-4.686-12.284-4.686-16.971 0L64 336v48z\"\/><\/svg>            <\/span>\n            \t\t\t<span class=\"btn-text\">To the references<\/span>\n            \t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div><div class=\"elementor-section elementor-top-section elementor-element elementor-element-f44cb75 elementor-section-height-default elementor-section-height-default d-flex justify-content-center gutter-x-md\" data-id=\"f44cb75\" data-element_type=\"section\"><div class=\"elementor-container row flex-fill gutter-x-md gutter-y-md justify-content-center justify-content-xl-start align-items-start\"><div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d26609b col-12 col-md-auto justify-content-center align-items-center align-items-xl-start\" data-id=\"d26609b\" data-element_type=\"column\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap elementor-element-populated\"><div class=\"gutter-y-md align-content-center align-content-xl-start elementor-widget-wrap\">\t\t<div class=\"elementor-element elementor-element-34996aa elementor-widget elementor-widget-heading\" data-id=\"34996aa\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title default\">Any questions?  <br>I have answers.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"lead elementor-element elementor-element-37b1e4c elementor-widget elementor-widget-text-editor\" data-id=\"37b1e4c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"lead elementor-text-editor elementor-clearfix\"><p>Mobile <a style=\"font-size: 1.5625rem; background-color: #ffffff;\" href=\"tel:+491713545590\" target=\"_blank\" rel=\"noopener\">0171\/3545590<\/a> or by <span style=\"font-size: 1.5625rem;\">e-mail <\/span><a style=\"font-size: 1.5625rem; background-color: #ffffff;\" href=\"mailto:cw@wegerer-wegerer.de\" target=\"_blank\" rel=\"noopener\">cw@wegerer-wegerer.de<\/a><\/p><\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<\/div><\/div><\/div><\/div><\/div>\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Creativity &amp; Execution Excellence Courage for Creativity, professional execution. &#8220;We are a serious B2B company&#8221; \u2013 the kiss of death for any communication. Your brochures look like those of the competition. Your website uses the same generic language. Your trade fair booth could be just like the one next door. Congratulations \u2013 you&#8217;ve developed the\u2026<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3326","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Creativity as a strategy &#8211; Wegerer, Wegerer Marketing<\/title>\n<meta name=\"description\" content=\"Discover the effectiveness of creativity in B2B business, for example, for your brand development, lead strategy, etc.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Creativity as a strategy &#8211; Wegerer, Wegerer Marketing\" \/>\n<meta property=\"og:description\" content=\"Discover the effectiveness of creativity in B2B business, for example, for your brand development, lead strategy, etc.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/\" \/>\n<meta property=\"og:site_name\" content=\"Wegerer Wegerer\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-29T17:02:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/gp_4820-1423x1067.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/\",\"url\":\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/\",\"name\":\"Creativity as a strategy &#8211; Wegerer, Wegerer Marketing\",\"isPartOf\":{\"@id\":\"https:\/\/www.wegerer-wegerer.de\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/gp_4820-1423x1067.jpg\",\"datePublished\":\"2022-06-03T12:37:24+00:00\",\"dateModified\":\"2025-09-29T17:02:37+00:00\",\"description\":\"Discover the effectiveness of creativity in B2B business, for example, for your brand development, lead strategy, etc.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#primaryimage\",\"url\":\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/gp_4820-1423x1067.jpg\",\"contentUrl\":\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/gp_4820-1423x1067.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/www.wegerer-wegerer.de\/en\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Boost Creativity\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.wegerer-wegerer.de\/#website\",\"url\":\"https:\/\/www.wegerer-wegerer.de\/\",\"name\":\"Wegerer Wegerer\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.wegerer-wegerer.de\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.wegerer-wegerer.de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.wegerer-wegerer.de\/#organization\",\"name\":\"Wegerer,Wegerer GmbH\",\"url\":\"https:\/\/www.wegerer-wegerer.de\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.wegerer-wegerer.de\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/06\/logo-wegerer-wegerer.png\",\"contentUrl\":\"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/06\/logo-wegerer-wegerer.png\",\"width\":500,\"height\":122,\"caption\":\"Wegerer,Wegerer GmbH\"},\"image\":{\"@id\":\"https:\/\/www.wegerer-wegerer.de\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.xing.com\/profile\/Carsten_Wegerer?sc_o=mxb_p\",\"https:\/\/www.linkedin.com\/in\/carsten-wegerer-77836817\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Creativity as a strategy &#8211; Wegerer, Wegerer Marketing","description":"Discover the effectiveness of creativity in B2B business, for example, for your brand development, lead strategy, etc.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/","og_locale":"en_US","og_type":"article","og_title":"Creativity as a strategy &#8211; Wegerer, Wegerer Marketing","og_description":"Discover the effectiveness of creativity in B2B business, for example, for your brand development, lead strategy, etc.","og_url":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/","og_site_name":"Wegerer Wegerer","article_modified_time":"2025-09-29T17:02:37+00:00","og_image":[{"url":"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/gp_4820-1423x1067.jpg","type":"","width":"","height":""}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/","url":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/","name":"Creativity as a strategy &#8211; Wegerer, Wegerer Marketing","isPartOf":{"@id":"https:\/\/www.wegerer-wegerer.de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#primaryimage"},"image":{"@id":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#primaryimage"},"thumbnailUrl":"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/gp_4820-1423x1067.jpg","datePublished":"2022-06-03T12:37:24+00:00","dateModified":"2025-09-29T17:02:37+00:00","description":"Discover the effectiveness of creativity in B2B business, for example, for your brand development, lead strategy, etc.","breadcrumb":{"@id":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#primaryimage","url":"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/gp_4820-1423x1067.jpg","contentUrl":"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/10\/gp_4820-1423x1067.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.wegerer-wegerer.de\/en\/boost-creativity\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/www.wegerer-wegerer.de\/en\/"},{"@type":"ListItem","position":2,"name":"Boost Creativity"}]},{"@type":"WebSite","@id":"https:\/\/www.wegerer-wegerer.de\/#website","url":"https:\/\/www.wegerer-wegerer.de\/","name":"Wegerer Wegerer","description":"","publisher":{"@id":"https:\/\/www.wegerer-wegerer.de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.wegerer-wegerer.de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.wegerer-wegerer.de\/#organization","name":"Wegerer,Wegerer GmbH","url":"https:\/\/www.wegerer-wegerer.de\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.wegerer-wegerer.de\/#\/schema\/logo\/image\/","url":"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/06\/logo-wegerer-wegerer.png","contentUrl":"https:\/\/www.wegerer-wegerer.de\/wp-content\/uploads\/2022\/06\/logo-wegerer-wegerer.png","width":500,"height":122,"caption":"Wegerer,Wegerer GmbH"},"image":{"@id":"https:\/\/www.wegerer-wegerer.de\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.xing.com\/profile\/Carsten_Wegerer?sc_o=mxb_p","https:\/\/www.linkedin.com\/in\/carsten-wegerer-77836817\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.wegerer-wegerer.de\/en\/wp-json\/wp\/v2\/pages\/3326","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wegerer-wegerer.de\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.wegerer-wegerer.de\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.wegerer-wegerer.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wegerer-wegerer.de\/en\/wp-json\/wp\/v2\/comments?post=3326"}],"version-history":[{"count":18,"href":"https:\/\/www.wegerer-wegerer.de\/en\/wp-json\/wp\/v2\/pages\/3326\/revisions"}],"predecessor-version":[{"id":3509,"href":"https:\/\/www.wegerer-wegerer.de\/en\/wp-json\/wp\/v2\/pages\/3326\/revisions\/3509"}],"wp:attachment":[{"href":"https:\/\/www.wegerer-wegerer.de\/en\/wp-json\/wp\/v2\/media?parent=3326"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}